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Datamyne Blog

Covering trade & transport, with tips on using
import-export data to advantage

Can Entrepreneur Barbie Rev up Sales for Mattel?

With 150 careers under her (very tiny) belt, Barbie is becoming an entrepreneur. Outfitted with a business-savvy wardrobe and accessories, Entrepreneur Barbie is making a bid for relevance in a market whose consumers keep getting older younger and abandoning their dolls for digital devices. But can Entrepreneur Barbie reverse the…

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Pricey Shoes Nail Italy’s Share of US Footwear Imports

Category: Imports, Trade Data

Italy’s standing among the top-ranked countries of origin for US footwear imports rests on pricier, higher-end brand products, Datamyne’s bill-of-lading data shows. Almost all footwear bought by US consumers is imported, with China far and away the leading source – although rising labor costs there are driving production to other…

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Exporting the Brazilian Spirit, Cachaça

Category: Markets, Trade Data

Is it serendipity or part of the Plano Brasil Maior to expand markets for Brazilian products? The World Cup’s opening day is also International Cachaça Day. Cachaça is Brazil’s national (distilled) spirit. And it is indeed one of the export products promoted by the Brazilian government’s economic growth initiative, as…

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